Record-breaking engagement with immersive award-winning recognition events!
A dynamic and interactive hybrid event: The Thank You Festival.
When a global tech company approached us to revolutionise how they celebrate and appreciate their people, we saw an exciting challenge: how do you create a memorable, meaningful and truly engaging experience for a global workforce?
With employees working harder than ever to achieve high growth and maximum business results, it was time for a heartfelt thank you. The result? A dynamic and interactive hybrid event: The Thank You Festival.
THE CHALLENGE
The company’s bold goal was to create an experience that celebrated its employees, showcased its culture, and drove team spirit and connection across its global workforce. They wanted a fresh, boundary-pushing event to wow a largely millennial workforce and maximise employer brand value. The event would also create brand assets and boost advocacy across the business.
BEYOND ENTERTAINMENT
The festival wasn’t just music, socialising and fun—it was about fostering a culture of recognition. Employees were challenged to send 1,000 eCards during the day and smashed that goal with 1,676 cards exchanged! This overwhelming participation demonstrated the power of immersive programme promotion and how you can boost the ROI on tech investment by actively engaging your people in peer-to-peer recognition.
“10/10 Event! I loved it. This afternoon made my year!!”
WHAT WE DID
Designed to be an inclusive, high-energy celebration of employees worldwide. Here’s how it unfolded:
Live Entertainment: Four live music acts, with two bands formed by employees, the event celebrated talent from in and outside the company.
Personalised Leadership Messages: Leaders recorded heartfelt messages of gratitude emphasizing the personal touch.
Interactive Fun: Employees participated in competitions, a best-dressed contest, and a custom Instagram filter. This filter received over 2,000 impressions on social media, reflecting its popularity.
Virtual Festival Chatroom: A live chat channel fostered connection and excitement with behind-the-scenes updates and ongoing conversations.
RESULTS
An award winning, record breaking day of recognition.
Award Winners: Strengthened Employer Brand winning Excellence at the Internal Communication Awards for Best Employee Event.
Recognition Moments: 86% of employees participated in recognition activities, setting a new company record for engagement.
Positive Feedback: 75% of employees rated the festival 9 or higher out of 10. Employees commented, “Sensational day! Feeling very grateful to work here,” and, “This afternoon made my year!!”
This story shows how recognition can bring teams together, spark joy, and foster a deeper sense of belonging.
Let’s chat and explore how to build on success in your business and propel your mission forward.
